Surprise: Agriculture Is Doing More with IoT Innovation Than Most Other Industries

As the organic movement gains popularity, the food and agriculture industries have taken increasing interest in finding effective and relatively inexpensive alternatives to pesticides.

Pheromones are particularly useful when they are paired with the power of IoT. Wireless sensor networks like that of Semios monitor pest counts, and when it detects that the pest population is too high, its metered pheromone delivery system automatically activates and disrupts the mating patterns of pests. This minimizes, and in some cases completely replaces, pesticide use.

Source: http://venturebeat.com/2014/12/07/surprise-agriculture-is-doing-more-with-iot-innovation-than-most-other-industries/